Report · from Akamai
The State of Enterprise AI: Retail Industry Briefing
As retail leaders move AI from experimentation to enterprise-scale deployment, a "strategic yet cautious" mindset has emerged. This new white paper by Akamai reveals that 88% of retailers are actively pursuing

- Format
- Report
- Published by
- Akamai
- Category
- AI Strategy & Governance
- Added
- 14 Jul 2026
About this report
As retail leaders move AI from experimentation to enterprise-scale deployment, a "strategic yet cautious" mindset has emerged. This new white paper by Akamai reveals that 88% of retailers are actively pursuing consumer-facing AI to drive revenue and loyalty while managing significant brand risks.
- Understand the infrastructure shift toward cloud native and managed AI services.
- Identify the security and reputation risks that concern 48% of retail executives.
- Learn why edge computing is vital for real-time recommendations and global scale.
Listen or skim
Summaries are generated from this page’s text. Read the full piece for the detail.
More from Akamai
All 7 →
State of AI inference
This new Akamai report reveals why 50% of production AI fails at peak load due to a latency wall created by centralized cloud architectures. By surveying 200 senior practitioners, we identify the critical infrastructure

The State of Enterprise AI in Media and Entertainment
AI has immense potential to transform the customer experience — but it also introduces new risks. In a recent study from Forrester Consulting, commissioned by Akamai, 50 decision-makers from media and entertainment

GoVeda Accelerated AI-Powered Patent Intelligence
GoVeda needed to cost-effectively deliver highly accurate AI-powered patent search across more than 220 million publications. When GCP didn't provide the right mix of pricing, performance, and support, GoVeda turned to
Elsewhere in AI Strategy & Governance
See the category →
The State of AI Governance
The State of AI Governance: The Enterprise Governance Gap - Trillions of Tokens, Zero Governance explores how rapidly enterprise AI adoption is outpacing the controls needed to govern it. Based on anonymized production

AI Governance in Action
AI Governance in Action: A Strategic Guide is a practical ebook designed to help organizations understand, manage, and govern enterprise AI adoption. Using the fictional Kong Air case study, the guide explores

AI Governance Toolkit
Building AI governance one policy at a time invites gaps—and by the time you find them, the damage is done. A more effective path is to start deliberately, prove value quickly, and scale from there. Workiva's AI