Report · from Snowflake
The ROI of Gen AI and Agents 2026
Researchers at Omdia surveyed 2,050 professionals worldwide who are actually driving the strategy, rollout and optimization of AI systems. Their global research uncovered:

- Format
- Report
- Published by
- Snowflake
- Category
- AI Strategy & Governance
- Added
- 10 Sept 2026
About this report
Researchers at Omdia surveyed 2,050 professionals worldwide who are actually driving the strategy, rollout and optimization of AI systems. Their global research uncovered:
- The rising ROI of gen AI — up 20% year over year
- The key challenges that trouble even successful organizations
- The early moves, and rising sentiment, around AI agents
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